Carhartt logos

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Carhartt Wip
The American apparel company Carhartt, Inc. was founded in 1889 by Hamilton Carhartt. It is known for its stylish yet comfortable work clothes such as coats, shits, vests, and jackets, to name a few. This family-owned workwear company has its headquarters in Dearborn, Michigan. The Carhartt logo gives off a dashing vibe, and its emblem is the most striking feature of the logo. The choice of using a bright yellow color palette for the waves and the incorporation of lowercase font to its logo showcase its ability to stay modern while sticking to its industrial contemporary roots.