Michelob Ultra logos

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The Michelob brand is owned by Anheuser-Busch, the largest brewing company in the US, holding a market share of 45% in 2016. They own Budweiser, Michelob, Rolling Rock, Busch, Shock Top and many others. Michelob Ultra was introduced in 2002, and it is considered to be one of the fastest growing beer brands in the US. The Michelob Ultra logo features a blue, red, and white color palette where the wordmark “Michelob Ultra” is written in blue on a white background. “Michelob” is written in cursive, while “ULTRA” is written in a more minimalist, yet still stylish, font. Under the wordmark you can find a red ribbon. Other versions of the Michelob Ultra logo feature a color scheme composed only of white and blue, where the ribbon is cut in two by a white line.